Four reasons donors seek philanthropy advising
Philanthropy advising is a unique service that meets a wide range of donor needs. Whether you’re just starting out on your giving journey or are an experienced donor, expert advice and tailored partnership will help you address urgent issues, improve outcomes for those in need and create lasting impact.
So, when do donors tend to seek out Goodnation’s philanthropy advising service?
Moment of change
Many donors arrive at Goodnation at moments of change in their lives; a meaningful wealth event, a life stage or business transition or a recognition that it’s time to engage the next generation in their family’s giving.
Whatever the occasion, donors recognize the important role philanthropy can play in living a meaningful, fulfilled life, and they seek Goodnation’s partnership to translate their vision into lasting impact.
This is the perfect time to speak with a philanthropy advisor, who can help you create a giving plan or facilitate family conversations about giving goals and interests.
Seeking impact
Many other donors simply feel stuck; they have many ideas and inspirations for their giving, but don’t feel their gifts are generating the impact they had hoped.
According to the 2018 US Trust Study of High Net-Worth Philanthropy, most donors aren’t confident in the impact of their donations. Only 42% of wealthy donors believe their giving is having the impact they intended, while 4% say it’s not having the impact they intended, and 54% simply don’t know.
We believe all donors should have the opportunity to fund high-impact organizations and to understand the impact their support is having over time. From Goodnation’s in-depth organizational vetting to frequent impact reporting,we keep you informed and inspired by the change you’re helping to create. Personalized introductions to donor engagement opportunities, such as volunteering, visits to programs or conversations with organizational leadership, can help enhance your giving experience.
Seeking meaning
Alongside uncertainty about impact, many donors face obstacles in finding the meaning and personal connection they wish to experience through their giving. We believe that aligning your personal values with the organizations you support should be the first step in your giving journey.
A meaningful conversation with your philanthropy advisor allows us to help narrow down the causes you care about and the values you want to bring to your philanthropic efforts. This conversation enables your advisor to present curated giving recommendations for you to support.
Responding to current events
On top of our individual circumstances, most donors also feel understandably overwhelmed by the shifting landscape of our world.
In 2020 and 2021 alone, we experienced an unprecedented global pandemic, a powerful renewed movement for racial justice and an economic crisis that thrust millions more Americans to the brink of survival. This is not to mention unexpected natural disasters, the effects of policy change and other emergencies that we simply cannot plan for, but are deserving of our attention and support.
Your philanthropy advisor offers real-time philanthropic news and insights so that you can take action when disasters or other unplanned events occur.
Learn more about Goodnation’s philanthropy advising service here.
